Monday, 20 September 2010

Theory 2 (Andrew Goodwin)

Andrew Goodwin had 3 main theory's. These fall into three categories which are...

Illustration
Lyrics- the video illustrates the literal meaning of the lyrics
Band Image- Illustrates the artist in the way that the distributor wishes.
Music- adds meaning to the music by showing images in time with the beat of the music.

Dis juncture
Lyrics- Images do not appear to have any relevance to the story being shown.
Music- images are off beat and not in relation to the music
Band Image- is not shown or is shown in a way that they would not look normally

Amplification
Lyrics- a narrative or story is created in accordance to the lyrics
Music- Cuts can be off and on the beat to emphasize a certain point
Band Image- Band can take on a role within the video playing certain characters in the story they are creating

2 comments:

  1. Include pictures to illustrate your points. (Or video)

    ReplyDelete
  2. You've still not included any video or pictures.

    ReplyDelete